Whitening Purple Toothpaste For Adults
- Azalli
- China
- 45 days
- 300 million tubes
Adult color-correcting whitening toothpaste in purple helps the user get their teeth back a whiter shade and, at the same time, keep the oral hygiene routine on a daily level. Visually the purple color helps to counteract the yellow tint with which we are most frequently surrounded. On the other hand, habitual brushing is a proven method to gradually get rid of staining effects that are caused by coffee, tea, wine, and other staining foods and beverages.
Product Introduction
Common pain points of end users: Stains
Those who frequently drink beverages like coffee, tea, wine that are naturally high in tannins may develop yellow, white or brown dental stains over time. It is very difficult to keep teeth clean and healthy looking even after regular brushing of one's teeth with standard toothpaste, which does not offer any kind of stain removal feature.
On the other side of the coin, if someone buys toothpaste that is not only for whitening but that also freshens breath and provides the usual oral care benefits that a standard toothpaste can offer (for example cleaning teeth, strengthening enamel, protecting against plaque and cavities, freshening breath) they will be more satisfied.
Meeting the Needs
Azalli Purple Whitening Toothpaste provides the color corrective technology through purple pigments combined with the surface stain removal. The visual masking effect is achieved with help of purple color while the everyday brushing helps to remove the surface deposits responsible for most of the visible dental stains.
This color-correcting toothpaste can be formulated for twice daily brushing use and is customisable for the different markets, a brand’s positioning, flavor, active ingredients, packaging format, and private-label requirements among others.
Purple Color-Correcting Toothpaste Explained
By the law of complementary colors, color-correcting toothpaste helps to counter yellow stains visually. The toothpaste temporarily brightens up the teeth making them appear very bright right after the brushing.
Absence of the real whitening effect is the key difference between color correction and dental bleach treatments. Only the color change on the tooth surfaces is a primary effect of color correction and the removal of the surface tooth stains through the regular brushing is the secondary effect. Final white degree will also depend upon the final toothpaste formulation, the used ingredients, brushing habit, and the requirements of the target market.
In the case of any OEM/ODM projects, Azalli is always ready to talk about formula customization and product testing according to the whitening claims and regulatory market demands.
Technical Parameters
| Item | Specification |
|---|---|
| Product Name | Purple Whitening Toothpaste for Adults |
| Product Type | Color-Correcting Whitening Toothpaste |
| Target Users | Adults |
| Key Function | Visual Brightening & Daily Surface Stain Care |
| Color-Correcting Technology | Purple Color-Correcting Formula |
| Target Stains | Coffee, Tea, Wine & Everyday Surface Stains |
| Recommended Use | Twice Daily |
| Brushing Time | Approximately 2 Minutes |
| Active Ingredients | Customizable according to formula and target market |
| Fluoride Type | To be confirmed according to final formula |
| Fluoride Concentration | To be confirmed according to final formula |
| Flavor | Customizable |
| Formula | OEM/ODM Customizable |
| Net Weight | Customizable |
| Tube Material | Customizable |
| Tube Diameter | 19–40 mm available according to production requirements |
| Filling Specification | 18–225 g available according to product requirements |
| Packaging | Customized Tube & Outer Box |
| Logo | Private Label Supported |
| MOQ | 15,000 tubes |
| Sample | Available |
| Lead Time | Approximately 45 days |
| Shelf Life | Typically up to 36 months, subject to formulation and stability testing |
| Storage | Store in a cool, dry place and keep away from direct sunlight |
| Quality Testing | Physical, chemical, microbiological and customer-required testing available according to project requirements |
| Certifications | ISO 9001, ISO 22716, GMPC |
| US FDA Status | Facility Registration Completed |
| Annual Toothpaste Capacity | Up to 300 million tubes |
| Export Experience | 24+ years since 2002 |
| OEM/ODM | Supported |
CORE ADVANTAGES
Purple Color-Correcting Formula
It visibly neutralizes yellow shades in such a manner that your teeth immediately appear lighter and whiter after each brushing session.
Daily Surface Stain Care
It is a product that will be effective at helping in the removing of dental stains caused by coffee/tea/wine.
Instant Visual Brightening
The color correction is a temporary cosmetic improvement rather than professional dental bleaching.
Everyday Teeth Care
Intended for use twice a day as part of daily dental care.
Mouth Fresher
This product will also contribute toward a clean, fresh feeling after tooth brushing.
Formula is Customizable
It is possible to talk about specification, flavor, and ingredients to match requirements for the target-market and OEM/ODM projects.

About Us
Established in 2002, Fujian Azalli Daily Chemicals Co., Ltd. specializes in the R&D and manufacturing of oral care products for international markets. The company has 172 employees and operates a 26,000 m² manufacturing facility with GMP-standard clean workshops, automated production equipment, information control systems, and 17 intelligent and specialized production lines.
Azalli has an annual toothpaste production capacity of up to 300 million tubes and supports OEM, ODM, and private-label manufacturing. Its toothpaste production includes 10 filling and packaging lines, including 4 fully automatic lines, with filling specifications from 18 g to 225 g and tube diameters from 19 mm to 40 mm.
With more than 24 years of export experience since 2002, Azalli provides formula development, packaging customization, quality control, documentation support, and international order fulfillment for oral-care brands and distributors.
Product Quality Inspection
Incoming Material Inspection
Raw materials are checked against supplier documentation, batch information, material identity, and applicable quality requirements before entering production. Sampling and inspection procedures are used to identify non-conforming materials, which are isolated and handled according to internal quality procedures.
In-Process Quality Control
During production and filling, key production parameters and product characteristics are monitored according to the applicable product specification and quality-control procedures. Production records are maintained for traceability.
Finished Product Inspection
Finished toothpaste is inspected according to applicable standards, customer specifications, and product requirements. Depending on the formula, testing may include appearance, pH, consistency, stability, foaming characteristics, microbiological indicators, and other specified quality parameters.
Relevant quality records are reviewed before finished products are released for shipment.

Incoming Material Inspection

Finished Product Inspection

Product Quality Inspection
Product Testing & Compliance
The testing of the products can be planned according to the completed formulation, target market, and customer's requirement. For a project, the available documents for quality and regulatory compliance will consist of the following:
Product specification sheet
INCI - a list of ingredients
Certificate of Analysis (COA - Quality Document for Raw Material)
Microbiological testing
Physical and Chemical properties
Evaluation of product stability
Compatibility testing of the packaging material
Safety or regulatory certification
Test report in accordance with customer's requirement
Additional performance testing is an option to discuss based on the product's claims and the requirements of the market for customized toothpaste claims. The formulation, labelling, claims documentation are subject to the rules of the marketplace where these goods will be.
OEM/ODM & Private Label Customization
Azalli has a broad production capability and a variety packaging system and also support customized toothpaste development for brands, wholesalers and oral-care companies. With 24+ years of toothpaste export experience since 2002, the company is capable of producing toothpaste under OEM/ODM and private label.
Formula Personalization
Purple color-correcting formulation system
Taste personalization
Selection of main active agent
Fluoridated or No Fluoride toothpaste depending on the ingredients used
Modification of the formula for the needs of the target market
Package Dimensions including Tube Size and Packaging Material
Printing on Package
Outer Box
Label Design
Logo and Private-label Printing
Different kinds of prints, colors, textures to decorate product boxes
Supporting Services for Product Development
Review of the proposed product formulation
Creation of sample products
Selection of packaging
Approval before actual manufacturing
Bulk production
Quality inspection
Documentation for export
The final options for customer requirements, production quantity, MOQ testing requirements and lead time are finalized based on the project specs.
Service
Troubleshooting with Quality Issues
All the issues like leakage from the toothpaste tube, damage caused during transportation or the products that turned out different from what was promised are handled on a case-to-case basis by issuing a replacement and/or refunding after inspecting the product.
Document assistance provided
The company can prepare such documents at request from customers like COA, MSDS (Material Safety Data Sheets for chemical products), commercial invoices, packing lists and customs documents besides certificates and other documents required for the project.
Logistics assistance
Azalli will liaise with freight forwarders, customers and other partners about shipment status, shortage, wrong deliveries and problems that arise during transport.
Packaging & Labeling Support
The customers’ requirements about packaging, labelling, private and public branding etc. will be fulfilled to satisfy the final specification which was approved.
Regular Delivery from Stock
Production & supply arrangements can be worked out according to volume forecasts, order schedules and customization requirements.
Certifications
Azalli maintains internationally recognized quality and manufacturing certifications, including ISO 9001, ISO 22716, and GMPC, and has completed US FDA facility registration. These certifications and registrations support the company’s quality management, manufacturing practices, and compliance processes for oral care product production.

ISO 22716

FDA Registration

GMPC
FAQ
Q: How does purple whitening toothpaste work?
Purple color-correction works in a similar way to a tinted mirror. The idea is to neutralize your teeth’s yellowness so they look visibly brighter immediately post-brush. This should be clearly stated as a visual color-correction effect, not a professional dental bleaching.
Q: Can it help remove coffee, tea, and wine stains?
The toothpaste has been developed to work as a stain remover on the top layer which is caused by coffee, tea, red wine and other things with pigments. Brushing away these types of color spots regularly will also be very effective.
Q: Is it suitable for daily use?
Yes, a product intended for daily oral care. Brush twice a day for approximately two minutes each time.
Q: Can the formula be customized?
Yes. We offer OEM/ODM customization services at Azalli, such as: flavor, effective ingredients, formula specification, and other product requirements according to the target market and regulations.
Q: Will you provide the ingredient list?
Yes, ingredient information can be given in detail once the final formula and packaging specifications have been approved by the customer and the regulatory body. The final ingredient list will be available after production and regulatory review
Q: Will you supply the COA or lab reports?
Yes. The respective quality documents and lab reports will be provided according to the product specification, production batch, and the customer's request.
We ask for your confirmation before we finalize production.
Q: What is the minimum order quantity (MOQ)?
Standard MOQ is 15,000 tubes. The minimum order quantity could vary after formula customization, packagging, and order processing.
Q: Can I get product samples before placing a big order?
Absolutely. Product samples can be arranged upon request, including the sample of formula and packaging to the customer.
Q: Can private-label packaging be provided by you?
Yes, besides private-label packaging, Azalli is also able to offer logo printing, customized tubes, individual boxes, labeling, other packaging requirements etc for your product.
Q: What types of packaging can be provided?
Different types may be offered as below: Customizable toothpaste tubes, individual boxes, cartons, printed packaging, labels, and fancy decorations. Final options are subject to approval of the packaging specification.
Q: Can you adjust to various markets?
Of course. Based on your target market’s rules and regulations, it will be our pleasure to tailor different product requirements, such as, formulation, packaging, labeling, and testing, etc., through our cooperation.
Q: What kinds of shipping will you offer?
In most cases, sea and air shipments will be the first alternatives. However, you can get express delivery if the order isn’t large and you are in the same country.
Q: What kind of lead time do you offer?
The average timeframe needed to complete a job from design to manufacturing will take about 45 days excluding formula approval, packaging confirmation, order quantity, and production plan.








